A Passion For Rural Business Conference - WiRE Event
16th February 2011
at
The Regional Food Academy, Harper Adams University College,
Edgmond, TF10 8NB.
At this WiRE event, the theme of the day is brand creation and brand management and includes advice and guidance on suitable routes to market for varying business types and business sizes.
- Regional Marketing Manager for Tesco Caroline Bartrop will be speaking about supplying in volume to large supermarkets and chains and the expectations they require in order to fulfill mass orders.
- WiRE members Claire Martinson of Breckland Orchard and Emma Heathcote-James of Little Soap Company; speaking about the "journey from idea to shelf" and "knowing your product, knowing your market."
- Seminar- Branding "your business as part of your product"; create a brand that sets you apart from your competitors whilst engaging your customers.
- For those with food or culinary businesses the RFA experts Joanna Gleeson and Rachel Pennington will be holding taster sessions on Food Accreditation SALSA and Food Safety HACCP. They will also be taking tours of the RFA building.
A locally sourced lunch will be provided as part of the delegate rate with plenty of networking and lots of experts at hand to make this a valuable day for all. Delegate Rates are £30.00 for WiRE Members and £50.00 for non members.
For further information about this event and to book your place, please contact the Marketing and Events Team at Harper Adams University College on 01952 815338
www.wireuk.org


